Midtown’s cornerstone.

Brickstone Realty


  • Strategy
  • Brand Identity
  • Brand Concept
  • Leasing Materials
  • Brochure
  • Signage
  • Website

Reviving a landmark while preserving its eccentric history.

At the corner of Juniper and Chestnut Streets, the Hale Building is one of the only developments left standing from architect Willis Gaylord Hale. While it’s known for a long, eccentric history, the building has been vacant and decaying for a number of years. Now, Brickstone Realty is revitalizing the Hale Building with office space for creative tech companies, restaurant space, and retail space, with the help of a brand identity and website.

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